Property mogul, Rali Mampeule, on a mission to “bring new blood into the old vein”

When you talk property and black excellence in the same sentence, the name that rings a bell is that of Rali Mampeule; one of the few black real estate entrepreneurs making a difference in the property landscape right now.

Mampeule is the founder of Rali Properties and Phadima Group Holdings amongst other brands and he has over 18 years of experience in the real estate industry.

Over the past seven years, Mampeule diversified into an integrated real estate services, ranging from property funding and development, assets and facilities management, leasing, private property funding commercial and residential properties.

Rali Properties, a privately held property investment and development company that Mampeule built from scratch, has acquired a portion of Waterfall Point Office Park in Waterfall. The acquisition provided Rali with an early entry into the 323ha Waterfall City development by listed REIT Attacq. The Waterfall development has a completion price tag of R71 billion with 11 years of development remaining.

However, his success did not come overnight. His is a true “from rags-to-riches” success story of all time

He was born in Mokwasele village in Limpopo’s Mopani district to a family of seven siblings. Mampeule’s parents worked as a teacher and a Sasol workshop manager.

He relocated to Daveyton while still in primary school and matriculated at Rand Park High School.

In the year 2000, he started as a self-employed street roadside hawker, selling boerewors rolls on the streets of Midrand, while studying for his Bachelor of Commerce (Bcom) with the University of South Africa (Unisa).

The turning point in his life came when he met Paul Everitt, a real estate agent who was selling his brother’s house. Paul is the son of Charles Everitt, founder of Chas Everitt International property group.

A chat with Paul resulted in a meeting with Charles and a job as an estate agent, paving the way for a successful career in property sales. It was then that he was recruited by a property mogul from Chas Everitt International Property Group to work as an assistant real estate agent in Bryanston, north of Johannesburg.

He got paid R16 000 after selling the first property, and that motivated him to keep on hustling for more sales.

Four years later, he stroke a deal with the Everitts and he opened his own Chas Everitt International franchise based in Midrand.

He got them to agree to let him pay for the franchise over a period of time. He, in turn, brought in a 20% shareholder who provided running capital for the franchise that employed 40 estate agents immediately.

In a space of two and half years, his franchise made a turnover of over R350 million. It became an attractive business to sell in 2005. It won awards and was doing well. He approached the Everitts to be their BEE partner, a proposal which they rejected.

Mampeule then sold the Chas Everitt International franchise back to the family for a handsome fee and went solo, founding Phadima Group Holdings – his flagship investment company; And since then he has never looked back. He describes it as: “The heart art of dreaming big and entrepreneurship.”

Although he might be a successful property mogul today, he had his fair share of difficulties and challenges as a black person in an industry that is mostly white dominated.

It was because of these challenges that he was inspired to do something for the less fortunate. So, in 2005, he initiated the Rali Mampeule Learnership Programme (RML); a foundation that offers scholarships to promising individuals from previously disadvantaged communities who wish to study the professional real estate course (NQF Level 4). Not only does he assist with funding, but he continues to mentor them while working in the field of real estate.

His purpose has always been to fast track the entry of young black people into the real estate industry; “Bringing new blood into the old vein.”

It has always been his dream to change young black people lives and open a window of opportunity for them. He has since achieved that.

The foundation has since trained hundreds of estate agents and created few real estate company owners in the last ten years.

Rali continues to visit colleges and universities to impart knowledge to your people who wish to penetrate this industry that he knows so well.

He also can be heard on radio and be seen on TV providing advices on property investments and champions the cause of black business ownership.

“To me success means changing people’s lives and making their dreams come true,” he says.

• In 2014, he was the only real estate entrepreneur featured in Destiny Man (The Power of 40)
• In 2008, he was announced as the Emerging Entrepreneur of the year for Africa Heritage Society (AHS).
• In 2006/2007 this goal driven Real Estate Entrepreneur claimed the distinction of the South African Nedbank Property Professional of the year award.
• In 2005, he was also awarded the “Nedbank Young Lion Award
• In 2004, he took the pioneer route and acquired a franchise for the internationally acclaimed real estate company Chas Everitt international.
• In 2004, he took the pioneer route and acquired a franchise for the internationally acclaimed real estate company Chas Everitt international.
• He also completed his CRS designation from Ed Hatch Inc (USA).
• He holds the CEA certificate from Estate Agency Affairs Board (EAAB)
• He was also awarded his sectional title specialist certificate from the College of People Management and Development (CPMD)

He is a qualified Journalist with years of experience in broadcast, print and online media. He is a published author and Editor of After12 Magazine. All articles and opinion pieces written by him have been checked and verified to the best of our abilities. Should you have any queries or concerns, email us on

3 thoughts on “Property mogul, Rali Mampeule, on a mission to “bring new blood into the old vein”

  1. Afternoon
    Im Sontaga Madiba 21 years old. I study real estate books I want to get started in real estate. So I am looking for a mentor.

  2. I am Nkanyiso Mtako from Mooi River in KwaZulu-Natal I really like to get opportunity to learn about real estate business

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