Kfm 94.5 has unveiled the details of its new Sunday line-up, which takes effect on Sunday, 31 March. The move includes a new addition to the station — Saskia Falken, who returns to the station as the new #KfmSundaze breakfast show host.
Falken is an experienced broadcaster with more than 15 years of on-air experience at various Cape Town commercial radio stations. She returns to radio broadcasting after a five-year hiatus — cementing her off-air career in business and more recently as senior marketing manager for Primedia Broadcasting Cape Town.
Over the past two weeks, Kfm has run a PR and marketing campaign around the announcement of the new Sunday line-up, and specifically the new Sunday breakfast show host.
“As a brand, we are continually looking to innovate and find ways of connecting with our audience — both on- and off-air. Authentic storytelling is critical to the way we communicate with the people of the Cape,” says Stephen Werner, programme manager for Kfm 94.5.
“We are excited to welcome Saskia Falken back to the airwaves. Saskia has a unique connection with the people of the Western Cape, and we believe she will bring a fresh yet familiar feel to our Sunday offering,” adds Werner.
“Saskia Falken, Brandon Leigh, Tim Thabethe and Mamohau Seseane are incredible talents, and we have no doubt that our refreshed Sunday line-up together with our ‘Most Music’ offering will provide listeners with the perfect soundtrack to Sundays in the Cape,” Werner says.
“Working behind the scenes at Kfm 94.5, I am keenly aware of the passion the station has for the city, the province and its people. And when the opportunity to return to a seat behind the microphone, I was unable to resist returning to my first love,” says Falken
“Sundays in Cape Town represents family time, an opportunity to unwind and renew energies for the week ahead and, most importantly, starting your day with a city staple: koeksisters and coffee. I look forward to welcoming the Kfm audience into ‘easy Sunday mornings’,” Falken concludes.
Kfm 94.5’s new line-up from Sunday, 31 March:
- 07:00 – 10:00 — Sunday Breakfast with Saskia Falken
- 10:00 – 15:00 — Sundays with Brandon Leigh
- 15:00 – 19:00 — Sundays with Tim Thabethe
- 19:00 – 22:00 — Kfm Sunday Love Songs with Mamohau Seseane